Focused Idea Generation
to Identify Your Best Ideas and
How to Execute them
Spark & Shine Brainstorm Sessions
Sometimes you just need to talk it through with someone else first to get a fresh perspective, get an expert opinion, validate an idea or facilitate a discussion that's stalled.
Our two-hour Spark & Shine Brainstorm sessions are perfect for those days when you need to generate fresh ideas for a milestone event, get marketing insight or help to bring your launch or celebration to fruition. Brainstorm sessions can also be used to tighten up a concept or find alternate solutions you may not have been able to find on your own.
Brainstorm sessions are also a great introduction to working with us, and to ascertain whether you need more structured help moving forward or can go it on your own.
Ideate, Strategize, Plan & Execute
In our brainstorm sessions, nothing is completely off the table. It's a time to ideate, ask questions and explore opportunities that haven't been tried -- sometimes by anyone before. We're here to be both a sounding board and a collaborator.
We'll bring our small business acumen and marketing expertise to set you up for success, no matter if it's:
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Getting a brand or marketing question answered
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Finding clarity on a new idea or concept
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Help planning an upcoming promotion or milestone,
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Giving you an objective point of view and fresh insights, or
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Facilitating your teams brainstorm session to keep you on track
The one thing brainstorm sessions meant to do --- replace a full strategy session or plan. We will share feedback, ideas, and explain concepts broad scale, but we will not do a dive deep into all of the details. (e.g., We may suggest implementing an email campaign, but we not go into detail as to how many, the frequency or the content of each one.)
What You’ll Receive
Each session is two hours of 1:1 (or team) feedback, tips and ideation on up to two topics/issues.
We'll follow up with a post-session recap so you know what your next action items are to do.
Investment: $425
Timeline: 3 days including brainstorm session
Who This is Great For
Small business owners have hired us to brainstorm with them for a variety of reasons. Some needed fresh ideas, one wanted help facilitating an internal session that wasn't getting results.
We've helped several entrepreneurs plan for a new launch and celebratory business milestone. One was working on a book concept that turned into a group of classes.
And others have asked us to help walk through a marketing concept and help bring one of their brand messages over the finish line.
Truly a Spark & Shine Brainstorm session is here for what you need from an idea generation or high-level concept discussion.
Frequently Asked Questions
What is brainstorming?
Brainstorming is an activity that generates a large volume of creative ideas, to solve a specific problem over a specific time period. Traditionally, there are "no bad ideas" in a brainstorm session to keep it open, collaborative, and allows for maximum creativity.
Why are brainstorm sessions helpful for business owners?
When faced with a new or unfamiliar challenge, ideas or the path forward is sometimes hard to figure out as a small business owner. Brainstorm sessions allow you to collaborate and receive feedback from people who may have a completely new perspective. You can gain insights, ideas and solutions that you may never have though of yourself.
How do Spark & Shine Brainstorm sessions work?
Prior to meeting in-person or virtually, depending upon where you live, you will share a business challenge, a promotion or milestone anniversary you're planning, a concept that needs explaining or small brand or marketing task. We'll book a mutually agreeable 2 hour time period to review 1-2 of these topics to discuss. Together we'll collaborate on the topic, or I'll share my business acumen or brand and marketing expertise to help work through the problem. For the most part, these discussion are high-level and don't get into the minute details. Within 2 business days of the meeting, I'll share a recap of the ideas, concepts or explanations shared. You can take this recap and follow-through on the information, or you can retain my services to help you.
Why should I hire you for a brainstorming session?
We bring over 30 years of brand and marketing experience to the table, which includes over a hundred brainstorm sessions. Small business owners often hire me to brainstorm with them to get an outside, fresh perspective. Sometimes an internal brainstorming session can get stalled or the ideas feel stale. The fresh POV can generate ideas never tried or refocus efforts in a different direction.
Who can benefit from a Spark and Shine Brainstorm?
Small business owners and entrepreneurs alike can benefit by talking about a business challenge they have or there is a concept where they need outside expertise. In some instances owners and entrepreneurs want to launch a product or their business but aren't sure where to start, or even whether their idea has potential.