Navigating the Sea of Marketing
Simply K2 Marketing's
Off-Season Survival Guide Workshop for Seasonal & Small Businesses
Is BACK LIVE
April 22nd 12:00pm - 1:15pm ET
Back by popular demand and updated for year three, our LIVE workshop unlocks your business' full potential. We're the ONLY one sharing assessments, insight and FREE, easy-to-use tips to keep seasonal businesses top-of-mind with their customers all-year-long. No fluff.
It's simple steps to build a strong foundation for your brand and meaningful, engaging content, that isn't simply sharing "national" holidays on social media. It's time to have customers craving to come in vs. leaving you for the competition.
What are you waiting for?
Your Customers Want to Keep Hearing From You
Despite what you may think, shutting down your marketing when you close your doors only serves one purpose, ghosting your fans and customers -- and who likes being ghosted. Closing the doors in the off-season doesn't mean your marketing needs to shut down, even if you have a limited budget. This workshop will help you keep connected to your customers and the engagement going with FREE, easy tips and tools you can do without hiring a marketing agency -- unless you want one.
Just because you shut your doors for the season
doesn't mean your marketing should too.
Remember... Out of Sight is Out of Mind
Join Us
What We Cover in 1 Hour
BRAND & MARKETING
BASICS
Foundational Branding & Marketing Your Business Needs to Have in Place
to be Successful All Year Round
25 OFF-SEASON
MARKETING TIPS
Learn Marketing & Digital Ideas that Don't Require a Marketing Degree or Agency to Execute
WHEN & HOW
TO SHARE & SCALE
Get Ready for the 2026-27 Season by Maximizing Your Marketing Efforts to Connect & Stay Engaged
Attendees Leave This Live Workshop with:
-
​Foundational Branding Must-Haves
-
Easy-to-execute Marketing Tactics and Systems that Eliminate Overwhelm and Prevent Burnout.
-
Over 25 Ways to Stay Connected
-
Customers Who Feel Valued, Engaged and Craving Your Return
-
The Feeling That Staying Connected is NOT Impossible Any More
Presented by Kris Kiehn,
Founder & Chief Brand Officer of
Simply K2 Marketing
As a year-round resident of the summer resort, Martha's Vineyard, Kris is highly familiar with what it takes to run and market a seasonal-business all year. In this live workshop she offers foundational brand development and strategic marketing to small businesses on the Cape, the Islands and beyond, utilizing her 30 years in the B2C, retail and consumer packaged goods industries.
What Past Attendees Say
"I thought marketing wasn't as critical when we closed our doors for the season until I took Kris’ workshop. She not only provided more insight; she also inspired my husband/business partner to take more initiative with our social media and together take our marketing to the next level.
​
Her easy-to-follow steps and a strategic approach didn't require a lot of extra effort to help us keep more connected to our target customers. Every business owner (not just seasonal ones) should take her Off-Season Survival Guide Workshop."
​
- Sarah G., Game Store Retailer
"Simply K2 Marketing's Off-Season Survival Guide Workshop initiated valuable changes in our art business. Based on what we learned, we used the slow season to solve our biggest marketing challenges, and obstacles to sales when we finally had time to breathe.
She challenged us to dig deeper, to think not only about what was working for us, but what we could do better and how we could share some of those changes with our customers -- This resulted in seeing people more excited when we reopened.
Kris was very professional and presented everything with sincerity and clarity. It's clear that she loves what she does and that she loves supporting small and seasonal businesses."
- Debra G., Artist
“Simply K2 Marketing's Off-Season Survival Guide Workshop for Seasonal Businesses inspired me.
I left the workshop with so many ideas for future marketing, posts, and content for me and my clients. Kris answered all of our questions and shared incredible insight on how to reposition your brand to keep your followers engaged.
​
And the amount of extra tips and resources she gave us? … Priceless!”
​
- Tara K., Small Business Brand & Design Studio
This Workshop is Perfect for You if...
​
-
You own a business that closes for a few months out of the year or has slow sales periods
-
Your MO is, when you close the doors for the season, you stop your online activity ​
-
You think off-season marketing is too expensive, time-consuming, or overwhelming
-
When you reopen, you watch your competition get more views/likes/comments, traffic, and/or sales and if you're being honest, quite a few of your favorite customers
-
You want to unlock your business' full potential where customers keep asking when you're reopening and KNOW you have the products and services they want
One hour of Insights with 15 mins of an "Ask Me Anything" Q&A
What If Your Customers Started to Say?
"I Can't Wait For You to Reopen So I Can Visit Again!"
And You Could Say?
"Staying in touch re-energized my business and didn't leave me feeling overwhelmed or over budget because I had a easy-to-follow plan.
© 2026 Simply K2 Marketing All Rights Reserved.
Privacy Policy